Thursday, April 27, 2006
Article Marketer
This topic isn't strictly about copywriting, but
it is about Internet marketing and writing. And it
is about a way that copywriters can promote
themselves.
The biggest thing in Internet marketing now is
articles.
That is, writing articles which you distribute
to article directories and ezines and to other
places where they can be seen by prospects and
also by webmasters who may want to reprint
them on their own websites.
You allow anyone to publish your articles at
no charge -- except to provide a resource
box with contact information. And in many cases,
this should include an active link.
This gives you exposure and the active links
back to your site give points with the search
engines. The more links to you from relevant
sites, the higher the Page Rate Google assigns
to you, which increases your rankings.
If you're a copywriter, hopefully you won't find
writing articles a problem, although it's
intimidating for some people.
I'm assuming that you're capable of writing
good articles without much trouble.
Therefore, for us writers, the main problem is
then submitting the articles to the many
distribution lists and article directories.
There're a zillion of them. It's not too hard
to find them. There're list in various affiliate
discussion groups and you can just search for
them in search engines also.
The problem is going to each site and then
submitting it. There're hundreds, so it can
take far more time to submit to them than to
write the article.
I did a lot of research on this about a month
ago, when I became interested in using articles
to promote my sites.
I found that there're about 3 or 4 pieces of
software which can help by semi-automating the
process.
That is, you fill out one form with all the
essential information about your article.
Your name, headline, body of article, resource
box etc. The software stores that.
It's got a database of all the article directories.
So you use that to go to each directory, then it
auto-fills in your information. But I know
from using similar software for registering blogs,
that some sites wants you to login with user
names and passwords.
Therefore, this software is certainly better than
maintaining your own lists of sites, going to
each one with your regular web browser and then
copying and pasting the information for your
article into each field.
That would be incredible time-consuming drudgery.
However, the software is still time-consuming,
since you still have to go to each site yourself,
and there're hundreds.
So I found an alternative -- paying a service to
submit the articles for me. There're several,
but Article Marketer offers the most submissions
for the least money. Plus, there site is full of
a lot of helpful information on how to use
articles and their service to get the most
benefit from them.
Basically, their human editors look at your
article and then submit it to all relevant
places for you.
They have an introductory offer -- just $39.95
for 3 months. If that isn't worth it to you,
you're not writing enough articles.
Instead of mind-numbing drudgery, I just write
an article, copy and paste the information
one time into Article Marketer's submission
page and hit enter.
Then I take a break and then write another
article.
They do the donkey work. Check it out at:
Article Marketer
specialized copywriting services
it is about Internet marketing and writing. And it
is about a way that copywriters can promote
themselves.
The biggest thing in Internet marketing now is
articles.
That is, writing articles which you distribute
to article directories and ezines and to other
places where they can be seen by prospects and
also by webmasters who may want to reprint
them on their own websites.
You allow anyone to publish your articles at
no charge -- except to provide a resource
box with contact information. And in many cases,
this should include an active link.
This gives you exposure and the active links
back to your site give points with the search
engines. The more links to you from relevant
sites, the higher the Page Rate Google assigns
to you, which increases your rankings.
If you're a copywriter, hopefully you won't find
writing articles a problem, although it's
intimidating for some people.
I'm assuming that you're capable of writing
good articles without much trouble.
Therefore, for us writers, the main problem is
then submitting the articles to the many
distribution lists and article directories.
There're a zillion of them. It's not too hard
to find them. There're list in various affiliate
discussion groups and you can just search for
them in search engines also.
The problem is going to each site and then
submitting it. There're hundreds, so it can
take far more time to submit to them than to
write the article.
I did a lot of research on this about a month
ago, when I became interested in using articles
to promote my sites.
I found that there're about 3 or 4 pieces of
software which can help by semi-automating the
process.
That is, you fill out one form with all the
essential information about your article.
Your name, headline, body of article, resource
box etc. The software stores that.
It's got a database of all the article directories.
So you use that to go to each directory, then it
auto-fills in your information. But I know
from using similar software for registering blogs,
that some sites wants you to login with user
names and passwords.
Therefore, this software is certainly better than
maintaining your own lists of sites, going to
each one with your regular web browser and then
copying and pasting the information for your
article into each field.
That would be incredible time-consuming drudgery.
However, the software is still time-consuming,
since you still have to go to each site yourself,
and there're hundreds.
So I found an alternative -- paying a service to
submit the articles for me. There're several,
but Article Marketer offers the most submissions
for the least money. Plus, there site is full of
a lot of helpful information on how to use
articles and their service to get the most
benefit from them.
Basically, their human editors look at your
article and then submit it to all relevant
places for you.
They have an introductory offer -- just $39.95
for 3 months. If that isn't worth it to you,
you're not writing enough articles.
Instead of mind-numbing drudgery, I just write
an article, copy and paste the information
one time into Article Marketer's submission
page and hit enter.
Then I take a break and then write another
article.
They do the donkey work. Check it out at:
Article Marketer
specialized copywriting services
